Alma is a whole grain mill and bakery, built on the belief that great bread starts with the grain. By stone-milling wheat fresh each day and baking exclusively with the whole grain, Alma restores depth, flavour and integrity to every loaf. Alma’s design reflects this spirit with a sense of optimism and warmth. A rising-sun motif expresses renewal, energy and the daily ritual of fresh bread. Subtle 80s references and bold colour are joyful yet disciplined in Alma’s brand design mirroring it’s ethos of being serious about quality, whilst maintaining a warm and approachable character.